Product Launch | 6/9/2025
Sarvam AI Unveils Samvaad: A Multilingual AI Platform for Indian Enterprises
Sarvam AI has introduced Samvaad, a conversational AI platform supporting 11 Indic languages, aimed at enhancing enterprise communication in India. The platform facilitates multilingual interactions across various channels, offering rapid scalability and tailored pricing for the Indian market. This launch aligns with Sarvam AI's mission to develop AI solutions tailored to India's linguistic diversity.
Sarvam AI Launches Samvaad Platform
Sarvam AI, an emerging player in the Indian artificial intelligence sector, has launched a new conversational AI platform named Samvaad. This platform is designed to assist enterprises in creating, testing, and deploying AI agents that can communicate fluently in 11 Indic languages. The initiative aims to bridge the linguistic divide in India's digital economy, allowing businesses to connect with a wider audience in their native languages.
Key Features of Samvaad
Samvaad is engineered to support diverse customer interaction channels, including traditional phone lines, messaging services like WhatsApp, and both web and mobile applications. This ensures a broad reach across different communication platforms. The platform is equipped with advanced capabilities to accurately interpret complex phrases, alphanumeric data, and proper nouns, crucial for effective communication in India's diverse linguistic landscape.
Additionally, Samvaad provides real-time insights from conversations, helping businesses understand customer sentiment and improve their services. Sarvam AI highlights that Samvaad is built for rapid scalability, offering pricing models tailored to the Indian market, enabling quick transition from pilot projects to full-scale deployment.
Industry Adoption and Impact
Several leading Indian enterprises have already adopted Samvaad, indicating its early success in the industry. The platform's support for 11 Indic languages facilitates natural and intuitive interactions, a significant advantage in a country with vast linguistic diversity. Sarvam AI's approach aims to provide AI agents capable of handling colloquialisms and interruptions, responding swiftly to mimic human-like conversation.
Addressing Market Needs
The launch of Samvaad addresses a critical need in the Indian market, where a significant portion of the population prefers native language interactions over English. This preference often leads to increased customer acquisition costs and reduced sales conversion rates when communication is limited to English. By enabling enterprises to deploy multilingual and contextually aware AI agents, Samvaad enhances customer experience and operational efficiency.
Sarvam AI's Vision and Funding
Founded in 2023 by Vivek Raghavan and Pratyush Kumar, Sarvam AI positions itself as a full-stack generative AI company focused on India-specific solutions. The company has raised $53.6 million over two funding rounds, with a notable Series A round led by Lightspeed Venture Partners. This financial backing underscores the potential of Sarvam AI's mission to develop foundational AI models tailored for India.
Sarvam AI's vision extends to making AI accessible through voice-first interfaces, aligning with the broader IndiaAI Mission. The company was selected to build India's sovereign large language model, receiving dedicated infrastructure for this purpose. Prior to Samvaad, Sarvam AI released tools like the OpenHathi series and Sarvam-Translate, supporting multiple Indian languages.
Conclusion
The introduction of Samvaad by Sarvam AI is a significant development in India's AI industry, enabling enterprises to overcome communication barriers and tap into a larger domestic market. This move is expected to drive innovation in customer service, sales, and support across various sectors. While challenges remain, such as ensuring quality Indic language data, Samvaad represents a concrete step towards building a comprehensive AI ecosystem for India.